viaLibri Requires Cookies CLICK HERE TO HIDE THIS NOTICE

Recently found by viaLibri....

Public Relations - Bernays, Edward (editor) - 1952. [1273035]
USA: University of Oklahoma Press. Hardcover. B000WGADDG First edition of this public relations classic. 374 pages. Suggested reading list. Index. Bernays "presents his conception of public relations, a profession he helped to found: its importance to individuals, organizations, governments. His ideas, backed by years of successful practice, offer a sound basis for public relations." - from dust jacket (not included with this copy). Author, a nephew of Sigmund Freud, conducted many influential large-scale public relations exercises on the American public and has come to be known as the "Father of Spin." His techniques remain very much at work in today's news. Above-average wear. Front hinge open where front free endpaper removed. Remnants of dust jacket flaps affixed inside each board. Light tanning to endpapers and contents. A worthy reading copy. (Larson 11) . Fair. 1952. First Edition.
      [Bookseller: RareNonFiction.com]
Last Found On: 2016-11-25           Check availability:      Biblio    

LINK TO THIS PAGE: www.vialibri.net/item_pg_i/1273035-1952-bernays-edward-editor-public-relations-bernays-edward-editor-1952-1273035.htm

Browse more rare books from the year 1952


      Home     Wants Manager     Library Search     562 Years   Links     Contact      Search Help      Terms of Service     


Copyright © 2016 viaLibri™ Limited. All rights reserved.